Drip
An ecommerce-focused automation engine for building personalized email and SMS marketing flows.
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Drip
drip.com
Pricing
From $39/mo
Key Features
- ✓ Ecommerce
- ✓ Email Automation
- ✓ Sms Marketing
- ✓ Abandoned Cart
- ✓ Revenue Attribution
Best For
Quick Specs
Complexity
Intermediate
Pricing Model
paid
Data Confidence Score
55%
Data not yet verified. Check the official site for latest details.
Drip is an e-commerce marketing automation platform built specifically for online retailers who want to move beyond basic email blasts and deliver highly personalized, behaviour-driven campaigns. Its visual workflow builder lets merchants create automated email and SMS flows triggered by events like product views, cart abandonment, first purchases, and repeat buying milestones. Drip's segmentation engine uses real-time store data from Shopify, WooCommerce, and Magento to create granular audience segments based on purchase history, predicted lifetime value, and on-site behaviour. Its revenue attribution dashboard clearly shows the direct revenue impact of each automation, making it easy to identify and scale winning campaigns. Drip positions itself as the CRM built for e-commerce, giving merchants a unified view of every customer's journey.
Common Use Cases
- E Commerce brands
- Shopify merchants
- DTC retailers
- E Commerce marketers
- Ecommerce
- Email Automation
Key Features
- Ecommerce
- Email Automation
- Sms Marketing
- Abandoned Cart
- Revenue Attribution
Pros & Cons
Pros
- ✓Great fit for e-commerce brands.
- ✓Great fit for Shopify merchants.
- ✓Supports Ecommerce.
- ✓Supports Email Automation.
Considerations
- •Paid plans may be required for advanced workflows.
Best For
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Full Calculator →Why Drip
- Trusted for e-commerce brands.
- Works well for marketing automation workflows and integrations.
- Pricing model: paid.
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